Let’s build a better tomorrow. Today. Well, this is getting interesting. The 2015 New York Comic-Con opens today in New York City, and LexCorp is making its mark. The company has announced that they are providing free wi-fi during the convention, and also distributing free “portable charging devices” (or mini batteries to charge your phone). This also ties in with the launch of a new website for LexCorp to tie-in with the movie and all this branding. Just a few days ago, Fortune magazine published a profile on LexCorp’s Lex Luthor, played by Jesse Eisenberg in Zack Snyder’s Batman v Superman: Dawn of Justice, and this is the continuation of that LexCorp viral marketing connecting into the real world. This is pretty cool so far. ›››
Continue reading Luthor’s LexCorp Launches Viral Website + Charging Devices at NYCC
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