Starbreeze Cuts Costs Due To Disappointing Sales Of Overkill's The Walking Dead
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Citing disappointing initial sales, higher than average sales in low-price countries like China and Russia, and not being able to count some revenue from console versions of Overkill’s The Walking Dead until after the fourth quarter, Starbreeze announced its intention to start a cost-cutting initiative.
Starbreeze CFO Sebastian Ahlskog explains, “We have initiated a review of our costs to ensure better alignment with our revenues. We are designing a program towards that end, naturally while keeping a careful eye on revenue development. We must focus on our core business and ensure delivery of the company’s important games.”
While Starbreeze Chairman Michael Hjorth is disappointed that Overkill’s The Walking Dead is underperforming, he states that the company has “a base to work with in regards to the number of games sold. We have a pulse of concurrent players, which is essential to future performance within the framework of our Games as a Service concept. The team is working at full capacity to deliver improvements to the game and new content, and Season 2 will be starting soon.”
The company has not expanded on how this cost cutting could effect any of Starbreeze’s current projects.
[Source: Gamasutra]
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